A new option for anti-aging in Songpa District: At Shinebom Dermatology, two directors from the Kyung Hee University School of Medicine provide personal consultations. Thermage Rejuran is available at the same price in China and South Korea, so you don’t have to worry about overpaying.

When it comes to seeking cosmetic dermatology treatments in Seoul, people’s first thought is often “go to Gangnam District” – places like Cheongdam-dong, Doguk-ro, and Nonhyeon-dong, where numerous Dermatology clinics are located. However, for residents of areas such as Jamsil and the Olympic Village in Seoul, they actually prefer to recommend a low-key but highly reputable clinic in Songpa District: Shinebom Dermatology (샤인봄의원).

“Shine + Bom” – Just the name itself conveys a brand philosophy that emphasizes “bright, glowing skin, revitalized like in spring.” Opened in August 2023, this clinic, located on the 3rd floor of the Hyundai Tower, has already gained a loyal base of customers in just over two years. The reasons are simple: personal consultations by the director, transparent pricing, the same prices as in South Korea, and meticulous treatment techniques.

This article will provide you with a detailed analysis of Shinebom, covering aspects such as the background of its director, its signature services, price lists, and reservation procedures. Without further ado, let’s get straight to the points.

I. Shinebom Clinic | A landmark in Jamsil, Songpa District: A comprehensive guide to how to get there

Many people don’t realize that Songpa District is actually not far from Gangnam. Taking the Subway Line 2 and getting off at the Jamsil station, it takes less than 10 minutes to reach Gangnam. For local residents, however, the location of Shinebom is already considered very convenient.

📅 Business hours

💡 Important note: We are open until 16:00 on Saturdays. It is recommended that friends who plan to visit on weekends arrive at the clinic in the morning to avoid running into time constraints. The clinic is located in the commercial ground floor of the Modern Tower apartment complex, making it convenient to park; you can also drive there directly.

II. Personal consultations by the deans of two departments from Kyung Hee University | Kim Sang-woo × Hong Joo-sun: In-depth analysis of their backgrounds, qualifications, and areas of expertise

One of the most notable aspects of Shinebom is that it truly practices the principle of “the director personally conducting consultations and performing procedures himself/herself” – without delegating the consultation process to sales representatives. Both directors have extremely impressive backgrounds:

🔵 Representative Dean: Kim Sang-woo

• Graduated from the Graduate School of Medicine at Kyung Hee University, and completed internships, residency training, and specialized further education at the affiliated hospital of Kyung Hee University.
• Former director of the Gangnam Dayone Clinic (Dayone is one of the highly reputable Dermatology clinics in South Korea)
• Former Director of Incheon Geo Dermatology Hospital
• Specialties: Injection-based cosmetic treatments (JUVELOOK Collagen, Rejuran, DongAn Center Introduction injections, Asce+ Exosomes for skin repair), as well as comprehensive treatments for skin texture improvement

🔴 Dean: Hong Joushan (홍주선)

• Also graduated from the Graduate School of Medicine at Kyung Hee University, with a comprehensive training background at the affiliated hospital of Kyung Hee University.
• Former director of the Cheongdam headquarters of BLS Clinic (BLS is a well-known anti-aging clinic in Cheongdam District)
• Former director of the Abijoo clinic
• Specialties: Laser treatments (Thermage FLX, HIFU, InMode radiofrequency), thread lift Lifting techniques; known for its gentle and delicate approach, often described as “feminine and gentle treatment”

The two worked together: Kim Sang-woo was in charge of the “injection-based treatments” such as Rejuran, JUVELOOK, and Filler; Hong Joo-sun handled the “instrument-based treatments” including Thermage, ultrasound Lifting, and thread lifting. With such clear division of labor and complementary techniques, this arrangement is quite rare in smaller, high-quality clinics.

“During our first consultation, Director Kim spent nearly 20 minutes analyzing my skin using the VISIA system. He carefully examined the depth of my pigmentation, the distribution of my Pores, and the areas where my fascia was loose, and then recommended a customized treatment plan for me. Throughout the whole process, I didn’t feel like I was being sold something; instead, it was more lik

e receiving professional skin counseling.” — User “Kyoto Snow” from the Very Perfect Forum

III. Comprehensive Analysis of Shinebom’s Featured Treatments | Price List for Thermage FLX, Rejuran, JUVELOOK Hydrating Treatment, and Thread Lift Lifting Procedures

Shinebom’s product positioning is very clear: natural anti-aging effects combined with improved skin texture, without the aim of creating overly exaggerated “internet celebrity” looks. The following are the main products and their reference prices:

💉 Injection treatments (Filler, regenerative needles, hyaluronic acid injections)

🔥 Equipment (Thermage / Ultrasound Lifting / Radiofrequency Skin Tightening)

🧵 Thread lift Lifting treatments

💉 Face slimming injections / Wrinkle removal treatments

💡 Exchange rate reference: 10,000 South Korean won ≈ 55 RMB (the actual amount is subject to the exchange rate on the day of payment). The prices listed above are for reference only; upon arrival at the clinic, the director will provide a final quote based on the actual condition of your skin and the required dosage. The prices are the same in both China and South Korea, with no hidden fees.

IV. Hands-on Experience with Thermage FLX | Analysis of Director Hong Zhoushan’s “Low-pain, High-efficiency” Treatment Approach

Sisters who have undergone SWOMAN treatments know that the experience can vary greatly. With exactly 600 treatment sessions, some clinics leave patients with numb faces after the treatment, some result in a reduced number of treatment sessions, and in other cases, the energy used is so conservative that no effect is noticeable at all. Shinebom has a relatively good reputation in this regard.

In the words of several patients who have undergone procedures under Director Hong Zhoushan’s care, his approach to performing surgeries can be summarized as follows:

“After the Titanium Lifting procedure, the pain was much less than I had imagined. The lifting effect was immediately visible on half of my face. More importantly, the doctor didn’t blindly increase the intensity just to achieve better results; instead, he carefully adjusted the settings according to the thickness

of the fat in my face.” — User “Xiaolin in Beijing”, from the Very Perfect Forum

“I had a Thermage treatment in China, but the experience was definitely not on the same level as what I got in South Korea. Before the procedure, the director at Shinebom spent 15 minutes explaining to me where the relaxation in my face was most pronounced and which areas needed extra attention or should be avoided – something

I had never experienced in China at all.” — Zhihu user “M_Beauty”, posted in September 2025

The core value of Thermage lies in its ability to “deeply heat Collagen,” but the specific technique used determines the final outcome: areas prone to indentation require less energy, while areas below the zygomatic arch must be carefully avoided… Such details are only something that a clinic director who truly takes “each patient’s facial characteristics” seriously would pay attention to.

V. Rejuran + JUVELOOK Dual Regeneration Program | Director Kim Sang-woo’s Method for Achieving “Naturally Radiant and Soft Skin”

If Thermage can be described as “Lifting at the structural level”, then Rejuran and JUVELOOK can be considered as “Repairing at the cellular level”. Director Kim Sang-woo has his own unique approach when it comes to injection techniques:

• Rejuran PN/PDRN: This product contains polynucleotide components extracted from salmon DNA, and is primarily designed to promote cell repair and regeneration, thereby improving dull skin tone, fine lines, and sensitive skin with redness. The cost of 2 centum cores per application is 330,000 Korean won, and the effects last for approximately 3 to 6 months.
• JUVELOOK Collagen Glow Toner: A South Korean brand containing PDLLA microspheres and HA in a composite formula, featuring a dual effect of “long-lasting hydration + stimulation of natural collagen regeneration”; 5 cc for the entire face costs approximately 550,000 South Korean won.
• Asce+ Exosomes (5cc): Suitable for post-operative recovery, individuals with redness or damaged skin barriers, and helps accelerate the skin regeneration process; reference price: 400,000 Korean won

Director Jin’s approach focuses on “precise injections + personalized dosing” – rather than applying a fixed formula, he determines the amount of medication to use for each area and at which layer to inject it, based on the condition of the skin. The overall goal is to achieve a “natural” look, rather than an exaggerated “water-filled” effect.

“I got 2 centum core of Rejuran PN. The next day, my skin already had a noticeable glow and showed no signs of swelling—it was as if I had gotten 12 hours of sleep the previous night. The effects continued to improve throughout the first week. When a friend asked me what skincare products I was using recently, I was surprised to find that it was actually due to

such obvious changes in my skin’s condition.” — User “Chloe_TW” on a South Korea medical tourism platform, shared at the end of 2025

VI. Details of the Shinebom consultation experience | Private environment, Chinese-speaking reception staff, and comprehensive post-treatment care services

Many people choose a clinic not only because of the technical skills offered, but also because of the overall experience provided. In this regard, Shinebom has almost no drawbacks at all.

• Private environment: The clinic does not have a waiting area where customers sit together in a shared space. Each client is provided with an independent bathroom and resting area, so there is no possibility of encountering the awkward situation of being recognized by someone you know.
• Chinese-language services: We have a Chinese-speaking supervisor who is capable of accurately conveying the hospital director’s instructions, ensuring smooth communication. Confirmation information regarding appointments is also sent in Chinese.
• Open the medications in person: All injection dosages and the number of Thermage probes will be opened and verified in person to ensure there is no reduction in quantity.
• Post-operative care guidance: After the treatment is completed, detailed instructions on post-operative precautions will be provided, including sun protection recommendations, a timeline for the recovery period, and reminders for follow-up appointments.

For those who are visiting South Korea for medical aesthetics treatments for the first time, this combination of “full transparency throughout the process + services provided in Chinese” will greatly reduce the sense of anxiety associated with seeking medical care in a foreign country.

VII. The correct way to make an appointment with Shinebom | Comparison of the difficulty levels between South Korea’s official website, Naver, and BeautsGO

As someone who has been through it, let’s talk about how complicated the process of “making an appointment” for cosmetic procedures in South Korea really is.

To be honest, if you don’t speak Korean and are going to South Korea for the first time, trying to make a reservation through the official website or Naver on your own can be quite troublesome. Not only is the entire official website in Korean, but you also have to fill in contact information in the South Korean format. Moreover, the translation on the Naver reservation page is incomplete, and there are many fields for which you simply don’t know what information to enter.

I myself made my appointment through BeautsGO. The customer helped me confirm the treatment details and contact information of the director in Chinese, and also informed them about my skin issues in advance. Upon arriving at the clinic, a translator was available throughout the entire process, ensuring that there were no language barriers whatsoever, from the initial consultation to the payment stage.

💡 Tip: When making appointments on your own, you may often encounter language barriers or payment issues. It is recommended that those who are going to South Korea for medical beauty treatments for the first time use BeautsGO – it will save you both time and trouble.

VIII. Guide to the Area Around Jamsil in Songpa District | Half-day Itinerary After Medical Aesthetics Treatment

After completing a skin care treatment, it is generally recommended to avoid strenuous exercise and high-temperature environments. However, going shopping, taking a walk, or having a meal are completely acceptable. In the Jamsil area where Shinebom is located, such arrangements are completely feasible.

• Lotte World Tower: Within walking distance, this 123-story building is the tallest in Seoul. You can also shop at the Lotte Department Store or duty-free shops located on the lower floors.
• Lotte World Amusement Park: Suitable for families with children; it is recommended that single women avoid visiting this place.

石村湖公園：漫步湖邊，春天賞櫻、秋天看紅葉，心情好拍照也好看

• Olympic Park: Just a 10-minute walk from the clinic, it is an open outdoor area perfect for taking a walk to relax after the procedure.
• Recommended nearby restaurants: There are numerous Korean restaurants and cafes surrounding the Jamsil station. It’s perfect to enjoy a cup of coffee or a light meal after your treatment.

IX. Step-by-Step Guide to Booking Shinebom at BeautsGO | Chinese-speaking customer service, transparent pricing, and on-site accompaniment

If you decide to go to Shinebom, here are the complete steps for making a reservation through BeautsGO:

1. Open the BeautsGO App or visit its website (click here to enter), and search for “Shinebom” or “샤인봄”.
2. Select the desired project and the director – you can choose either Director Kim Sang-woo or Director Hong Joo-sun.
3. Submit your reservation request, and the Chinese customer service will respond within 24 hours to confirm the time.
4. On the day of arrival at the clinic, present the reservation confirmation details; Chinese-speaking staff will assist with the in-person consultation.
5. After the in-person consultation, the treatment plan and price will be confirmed, and payment can be made on the spot, ensuring full transparency throughout the process.

BeautsGO covers over 1,300 legitimate medical institutions in South Korea and supports five languages: Chinese, Traditional Chinese, English, Japanese, and Thai. No matter where you are starting from, you can prepare in advance with ease.

X. Comprehensive Evaluation of Shinebom and Suitable Population | Is it really worth traveling from another place just for this?

SWOMAN is suitable for the following groups of people:

• Sisters who do not seek exaggerated effects and instead hope for a “naturally enhanced motherly appearance”
• For those who have high standards when it comes to Thermage treatments and do not want to experience a reduction in the number of hair follicles
• Those who want to undergo Rejuran/JUVELOOK injection for regeneration
• For those visiting South Korea for the first time and hoping to receive full-service assistance in Chinese.
• Those who take the opportunity to visit the areas around Jamsil/Lotte and have their cosmetic procedures done at the same time

XI. FAQ: Answers to Common Questions

Q1: Does Shinebom offer Chinese-language services? Is it necessary to know Korean?

A: There is a dedicated Chinese-speaking supervisor who will handle all communications in Chinese, so you don’t need to know Korean. By booking through BeautsGO, you can also convey your requirements in advance during the reservation process, so you don’t have to worry about communication issues once you arrive at the clinic.

Q2: Is the price of Thermage the same as that for local South Koreans, without any “foreigner surcharge”?

A: Shinebom implements a policy of uniform prices for both Chinese and foreign customers; therefore, the price will not be increased just because you are a foreign tourist. The final price will be determined only after a face-to-face consultation, based on the actual condition of your skin and the required dosage.

Q3: Can I fly back to my home country immediately after the surgery? How long do I need to stay?

A: After the Thermage procedure, there is basically no recovery period, and you can resume normal activities on the same day. For injectable treatments such as Rejuran and JUVELOOK, it is recommended to avoid strenuous exercise within 24 hours after the procedure; usually, you can fly the next day. Please follow the post-treatment instructions given by the clinic director.

Q4: Is it possible to request Dr. Kim Sang-woo or Director Hong Joo-sun?

A: Yes. When making a reservation through BeautsGO, you can indicate in advance which director you would like to see. Our customer service will help you confirm whether that director is available on that day.

Q5: Can Thermage and Rejuran be performed on the same day?

A: Depending on the condition of your skin, some treatments can be completed on the same day, but the final decision will be made after a face-to-face consultation with the director of the clinic. It is recommended that you indicate in advance which treatments you would like to undergo when making your appointment, so that our customer service staff can confirm these details with the clinic in advance.

Conclusion: I found a Dermatology clinic in Songpa that truly doesn’t take advantage of foreigners.

Shinebom is not one of those large-scale chains that become famous through extensive advertising. Its reputation relies mainly on word-of-mouth recommendations—“recommended by friends” or “I decided to go there after reading many local reviews on Naver.” For us foreigners who come to South Korea specifically for medical beauty treatments, finding a clinic that offers reliable technology, provides services in Chinese, and has transparent pricing is already no easy task.

Shinebom performs quite well in these three aspects. If you are planning a trip to Seoul and would like to take the opportunity to undergo anti-aging treatments or improve the quality of your skin, you might want to consider including it in your itinerary.

Reservations can be made through BeautsGO. Our Chinese customer service team will help you handle any language or communication issues. I highly recommend it to those who are going to South Korea for medical beauty treatments for the first time.

BeautsGO – Together for Beauty: One-stop service for booking South Korea’s medical beauty treatments

Say goodbye to language barriers and the hassle of making appointments – BeautsGO makes it easy for you to schedule appointments at legitimate South Korea-based medical beauty clinics. You can choose one of the following 4 methods:

① BeautsGO APP (Highly recommended)

✅ Suitable for: those who don’t speak Korean, first-time visitors, those who are afraid of trouble, or those who need to compare prices before making a decision.

📲 Download method:

• iOS: Search for “BeautsGO” or “Bichi Mei” in the App Store → Download from the App Store.
• Android: Search for “BeautsGO” or “Bichi Mei” on Google Play → Download it from Google Play.

② BeautsGO WeChat Mini Program

Search for the mini-program BeautsGO on WeChat. No need to download it, and it doesn’t take up any memory space – making reservations extremely convenient at any time.

③ WeChat official account “BeautsGO: Mutual Beauty”

Search for “BeautsGO / Beauty Together” on WeChat, enter the service account, and click “One-Click Appointment” in the lower left corner to submit your request.

④ BeautsGO official website

Open your browser and visit the BeautsGO official website at https://cn.beautsgo.com/. Simply search for the name of the hospital to view detailed information and make a reservation.